Imagine a city where prestigious watches set the time. An entire street is lined with luxury brands and great names in fashion – Rue du Rhône. On our tour around Switzerland, today we present what Rue do Rhône offers you and what turns it so enticing.

For the master-watchmakers of the city, perfection is tradition as they create timepieces of eternal beauty. You can admire them in the luxury boutiques of Rue du Rhône, a shopping mile with more elegant shops than anywhere else! Amateurs of beautiful watches can follow the “Watch Tour” to the Patek Philippe Museum, the Cité du Temps and the Piaget Time Gallery.

At Rue do Rhône you will also find the luxury boutiques from famous fashion designers as Louis Vuitton, Cartier, Christian Louboutin and more.